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GET TO KNOW ME

Hi! I’m Annie

I love bluegrass and ball caps and my dog, Greta. I’m the owner + founder of the Efficiently Annie team, and I LOVE the business side of business. I’ve been organizing and color-coding since I was old enough to say “post-it.”

I’m an ISFJ (The Defender) and an Enneagram 1 (The Perfectionist), naturally. But I’m not all type A. I love connection + partnership + working alongside other rockstar creative founders to affect positive change both in their businesses and for their clients.

Because let’s face it, there’s a lot more to this business thing than just our craft. We have administrative tasks to manage to ensure our clients’ experience is positive, work to do to deliver tangible results for them, and we still want to GROW. (it’s a lot, amiright?) It doesn’t leave much time for the balance and freedom we were looking for when we started this journey…

 
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Well I’m here to tell you: you don’t have to do it alone.

You just need to be introduced to the right person whose passion and mission fits with yours. To share in the workload of a growing and thriving business and to help it reach new potential you may not have even dreamed of.

That’s why I’m in this. I want my fellow creatives to continue growing, affecting change, and impacting their clients, but also to have time away from their work. It is possible. And I can show you how to find it.

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 MY FAVORITE THINGS

MY CORE VALUES

 

When you choose me to support you and your business, you're hiring another human, a real person, someone who will be in your corner. So with that, it's important for you to understand not only my business philosophy but also what values drive me as a person and fellow business owner.

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SIMPLICITY

I believe that business is only hard if we make it hard, so I will always challenge you to find the simplest solution. Always.


BALANCE

I promise to work *very* hard to make sure you feel like you are my one and only client and I encourage you to always communicate your top priorities with me. I will do everything in my power to meet every deadline for you. You know as well as I do that some days are busier than others, and urgent situations sometimes arise. I appreciate your compassion as I balance my workload (especially when a day just doesn't go as planned!).

APPRECIATION

This will not be a thankless partnership. I make it my priority to let my clients know how much they are appreciated, both in our business relationship and in what they are giving to the world. And I value the same in return.

 
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FOLLOW-THROUGH

This is in me to my core. I will follow through on what I promise, always, every time. With that, I appreciate + work best with people who have the same level of follow-through - both to me and to the promises they make to their clients.


TRANSPARENCY IN COMMUNICATION

I will always be upfront with you regarding challenges, timelines, deadlines, and expectations on both sides of our relationship. I appreciate the same in return.

 
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AND ABOVE ALL ELSE… FREEDOM.

Freedom to pursue big ideas, freedom to create, freedom to step away from your desk, freedom to live your life. I want this for you (+ for me!)


 

MY SMALL BUT MIGHTY TEAM

 
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ME! OWNER + FOUNDER

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KATIE: WRITER + PROJECT SUPPORT

 
 

You already know me, so let me introduce you to the other half of our little team, Katie.

 

Katie is my literal bestie, and doing this biz thing together is definitely the college version of us living our “what if” dreams. We’re pretty much opposite humans. She burnt out a space heater in our shared apartment bedroom once because I would sleep with a window open and a fan on (in the middle of the winter).

She’s the cold to my hot. The type B to my type A. The wild curiosity to my straight and practical. I helped her harness her fine-art-focused talents and she helped me realize the insane creativity that was hiding under my business major. Together, we’re basically the perfect pair.

In her work, Katie is driven by her love for words and her desire to write in a way that makes people feel something. And she uses all that to help our clients’ voice be heard. Her curiosity makes her a quick learner, so she takes on projects of all shapes and sizes to help the Efficiently Annie brand reach and help more people.

Katie likes sitting outside on hot days with her dog and drinking coffee until 4 pm. She’s annoyingly passionate about grammar, and not-so-annoyingly passionate about adoption, gardening, yoga, and wine. She married the nice guy from our college friend circle and together they share the joy of raising a fiercely-spirited little girl.